This is just a shout out to Dyson!   It is so helpful for us (customers) that you- (Dyson) register our new tool once it is shipped. While I would register it myself- many customers might not or just forget as they are excited to start using their purchase; it is one less step that I need to do. In addition, it is helpful that you place our purchases under My Dyson so we can find all the data (SS number purchase date_ warranty expiration date) is one easy to find location. I like to enter my hair tools in our house inventory list (SSN is important) since they are an investment. Good to have all items cataloged in home inventory list. so….. thank you!!!